Categories
We are proud to partner with Enbridge in presenting the 25th Annual Sales and Marketing (SAM) Awards of Distinction in recognizing the highest levels of achievement in the residential development and construction industry. WRHBA members are among the most creative builders, renovators, designers, marketers, suppliers and salespeople in the region!
Company Image and AdvertisingGROUP
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market4
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Originality
20.0%
-
Creative use of the media
20.0%
-
Concept and execution of the presentation
20.0%
-
Information architecture (navigation)
20.0%
-
Use of customer/trade portals (where applicable)
20.0%
Requirements
Must include two or more examples of reaching target electronically (including e-blast, e-direct, website, e-newsletter or email, social media, etc.)
Criteria
-
Originality
33.3%
-
Creative execution
33.3%
-
Overall concept and consistent execution of the creative campaign
33.3%
Requirements
Must include three or more examples of reaching target audience (including, but not limited to, print, radio, TV, outdoor, website, e-marketing, signage, direct mail, social media, etc.).
Criteria
-
Originality
50.0%
-
Overall creative concept and consistent execution of the campaign across all submitted media
50.0%
Partner AwardsGROUP
Requirements
This self-nominating category is open to all WRHBA members, excluding builders and renovators. Members are to provide the name of 10 clients/companies; WRHBA will then provide each client/company an evaluation form; the overall winner will be determined by way of averaging the submitted evaluation forms.
Criteria
-
Customer service
25.0%
-
New product/service trends
25.0%
-
Technical competence
25.0%
-
Price competitiveness
25.0%
Company Image and Advertising (Builders)GROUP
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market4
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution to convey message to target market
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Concept
25.0%
-
Copy
25.0%
-
Layout
25.0%
-
Overall design and execution conveying information and/or theme to buyer
25.0%
Requirements
Criteria
-
Originality
20.0%
-
Creative use of the media
20.0%
-
Concept and execution of the presentation
20.0%
-
Information architecture (navigation)
20.0%
-
Use of customer/trade portals (where applicable)
20.0%
Requirements
Must include two or more examples of reaching target electronically (including e-blast, e-direct, website, e-newsletter or email, social media, etc.)
Criteria
-
Originality
33.3%
-
Creative execution
33.3%
-
Overall concept and consistent execution of the creative campaign
33.3%
Requirements
Must include three or more examples of reaching target audience (including, but not limited to, print, radio, TV, outdoor, website, e-marketing, signage, direct mail, social media, etc.).
Criteria
-
Originality
50.0%
-
Overall creative concept and consistent execution of the campaign across all submitted media
50.0%
Home RenovationGROUP
Requirements
Criteria
-
Overall appeal
25.0%
-
Use of materials
25.0%
-
Creative use of space
25.0%
-
Functionality of floor plan
25.0%
Requirements
Criteria
-
Overall appeal
25.0%
-
Use of materials
25.0%
-
Creative use of space
25.0%
-
Functionality of floor plan
25.0%
Multi-Unit New HomeGROUP
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Description
Note: A single unit is judged, not the entire project. Each unit entered requires a separate form and fee.
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Description
Note: A single unit is judged, not the entire project. Each unit entered requires a separate form and fee.
Requirements
Must be 50% sold to qualify.
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
New HomeGROUP
Description
Note: A bungalow with a loft may be entered if the loft space is only considered as “bonus” space to the overall floor plan. Bungalows with 2 or more bedrooms and a bathroom in the loft should be entered as a 2-storey home.
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
Requirements
Criteria
-
Overall exterior and interior appeal
20.0%
-
Use of building forms and materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
-
Overall appeal to target market
20.0%
On-Site Sales PresentationGROUP
Requirements
Criteria
-
Visually convey sales information (layout of sales centre)
33.3%
-
Communication of a marketing theme
33.3%
-
Communication of project and/or builder image
33.3%
Requirements
Criteria
-
Use of merchandise, furnishings, window treatments, accessories, etc. used to highlight features of the model home, in relation to the target market
100.0%
Requirements
Criteria
-
Use of merchandise, furnishings, window treatments, accessories, etc. used to highlight features of the model home, in relation to the target market
100.0%
Room DesignGROUP
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Description
For example: patio, garage, bedroom, mudroom, laundry room, etc., not a kitchen or bathroom.
Requirements
Criteria
-
Overall appeal
20.0%
-
Innovative design/features
20.0%
-
Use of materials
20.0%
-
Creative use of space
20.0%
-
Functionality of floor plan
20.0%
Builder of the YearGROUP
Requirements
Project must be under construction or built. Preference for project to be located within the Built Up Area as indicated
within the Region of Waterloo's Built Boundary.
Criteria
-
Creative utilization of property and landscaping design
50.0%
-
Integration and compatibility with adjacent land uses
50.0%
-
Utilization of existing buildings / structures through adaptive re-use. Project that provides for historic or architecture preservation. Residential re-development of a former Brownfield site.
10.0%
Description
This award recognizes the best environmental performance, through excellence in building design, construction and materials that together make an impressive green impact in a single built home, either custom or production built, that is energy efficient and healthy to live in. All entrants will be recognized.
Requirements
This award recognizes the best environmental performance, through excellence in building design, construction and materials that together make an impressive green impact in a single built home, either custom or production built, that is energy efficient and healthy to live in. All entrants will be recognized
Criteria
-
The company's efforts
25.0%
-
Green specifications
25.0%
-
Energy efficiency
25.0%
-
Environmentally sensitive and community sensitive building designs and techniques
25.0%
Description
Awards are bestowed upon the builder who combines the best overall New Home, Room Design, On-site Sales Presentation, Company Image and Advertising.
Requirements
Homes are to be constructed, open to the public, and available for sale prior to January 31, 2020.
Criteria
-
Entries will be judged on the combination of excellent product with outstanding advertising and promotion. Judges will grade the entries in various different categories and the cumulative total score will be used to determine the Builder of the Year.
100.0%
Description
Awards are bestowed upon the builder who combines the best overall New Home, Room Design, On-site Sales Presentation, Company Image and Advertising.
Requirements
Homes are to be constructed, open to the public, and available for sale prior to January 31, 2020.
Criteria
-
Entries will be judged on the combination of excellent product with outstanding advertising and promotion. Judges will grade the entries in various different categories and the cumulative total score will be used to determine the Builder of the Year.
100.0%
