Best Advertising Campaign

WRHBA SAM Awards of Distinction 2021 | Waterloo Region Home Builders' Association

Requirements

Must include three or more examples of reaching target audience (including, but not limited to, print, radio, TV, outdoor, website, e-marketing, signage, direct mail, social media, etc.).

Criteria
Criterion Weight
Originality 50.0%
Overall creative concept and consistent execution of the campaign across all submitted media 50.0%